But the message of the pathway speaks only as long as there are people (born in its breeze) who can hear it. They are hearers of their origin, not servants of their production. Humans try in vain with their plans to bring order to their globe if they don’t heed the message of the pathway. The danger looms that today’s people can’t hear its language. They have ears only for the noise of media, which they consider to be almost the voice of God. So man becomes distracted and pathless. The Simple seems monotonous to the distracted. The monotonous brings weariness. The annoyed find only the uniform. The Simple has fled. Its quiet power is exhausted. There are fewer and fewer people who still recognise the Simple as their hard-earned possession.
— Heidegger, ‘The Pathway’